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The Ultimate City Guide: What our stylists are wearing in London, New York, Paris, and Copenhagen

When it comes to travel, what you wear can make or break your experience. Not only do you want to look stylish, but you also need to be practical and true to each city’s unique vibe. Whether you're sipping cocktails at a rooftop bar in London or browsing vintage shops in New York, dressing for the city can elevate your travel experience. Here, we’ll share the must-have outfit formulas for four fashion capitals: London, New York, Paris, and Copenhagen. Get ready for some trendy fashion inspiration for your next trip!

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London

London is synonymous with bold fashion choices that blend sophistication and edginess. With a fashion scene that embraces the eclectic, this city is perfect for those who love to experiment with high-low dressing and statement pieces. For a cool daytime in London, the secret to an elevated look lies in mixing textures. Think cosy layers under masculine silhouettes. A striking cut coat, paired with simple jewellery and suede accessories, creates an effortlessly chic outfit that’s perfect for a day out in the city. Switch from flats to a strappy heel for an easy day-to-night transition. Restaurants: Enjoy fine dining at Sketch in Mayfair or indulge in a high tea at The Ritz. Stores: Visit Liberty of London for a curated selection of designer pieces and unique finds, or head over to Selfridges for a more mainstream but equally stylish shopping experience.

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Copenhagen

Known for its minimalist approach, Copenhagen's fashion scene thrives on simple, clean lines and functional elegance. The Danish concept of "hygge," which means cozy contentment, can be seen throughout the city’s style choices. To stay warm and stylish through the seasons, throw a chunky knit sweater over your favourite dress or skirt. Add a scarf or another sweater over the top and ballet flats for a look that’s both practical and effortlessly chic. Add chunky silver jewellery and a leather tote bag to complete the look. Restaurants: Visit Noma for a world-renowned dining experience or Torvehallerne for a more casual but trendy food market vibe. Stores: Make your way to The Butik for Danish-designed clothes or Storm for a mix of high-end streetwear and fashion-forward pieces.

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Paris

Paris is the epitome of chic and understated elegance. Parisians have mastered the art of "effortless chic," balancing high fashion with an air of nonchalance. When in doubt, opt for chic layers in trending seasonal colours for a timeless, sophisticated look. Embrace effortless Parisian charm with simple, warm layers—think cozy knits, tailored coats, and timeless scarves for a look that's chic and snug. Add elevated accessories, like a silk scrunchie, statement earrings and chunky sunglasses for an iconic Parisian look that’s both simple and stunning. Restaurants: Enjoy a meal at Le Jules Verne in the Eiffel Tower for an unforgettable experience or Le Marais for trendy bistros and cafes. Stores: Visit Colette for avant-garde fashion or Merci for a mix of chic apparel and home goods. Don’t miss Chanel and Louis Vuitton for that quintessential Parisian luxury. Stores: Visit Beacon's Closet or L Train Vintage for affordable and high-quality thrifting. Don't forget Dover Street Market for luxury designer pieces with an artistic twist.

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New York

The city that never sleeps is a hub for bold, eclectic fashion. From Wall Street professionals to Williamsburg trendsetters, New York is all about mixing it up and taking risks. For a perfect thrifting outfit, look for unique, retro pieces that make a statement. Pair a chic denim jacket with a maxi dress and a rich wool knit for a touch of texture, channelling New York's vintage-inspired energy. Restaurants: Grab a meal at Cipriani for upscale Italian or head over to Katz's Delicatessen for a classic NYC experience. Stores: Visit Beacon's Closet or L Train Vintage for affordable and high-quality thrifting. Don't forget Dover Street Market for luxury designer pieces with an artistic twist.

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No matter which city you’re exploring next, you’ll be ready to turn heads and make the most of your experience with these style tips and outfit formulas. Safe travels and happy shopping!

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